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Understanding Finfluencer Impact on Investors

Financial influencers, or 'finfluencers,' wield significant influence, especially among younger investors. But how much do they actually impact investment decisions? This post dives into the key findings of a study by the St. Pölten University of Applied Sciences & Paradots, published in January 2023. Their research surveyed hundreds of young followers of German-speaking finfluencers, offering valuable insights into trust, influence, and the motivations driving engagement in this space.

Securing a Newsletter Subscription Form on a Static MkDocs Site

Adding a newsletter subscription form to a static site seems straightforward—until you consider security implications. In this post, I'll share how I implemented a secure newsletter subscription for my MkDocs-based blog using Cloudflare Turnstile and a serverless API.

For the Finfluencers Trade blog, built with MkDocs (a static site generator), I wanted a simple way for readers to subscribe to a newsletter for updates. Static sites can't run server-side code directly, so handling form submissions requires a different approach than dynamic sites (like WordPress or Node.js apps). I needed a solution that was secure, reliable, respected user privacy, and didn't require me to manage a backend just for email signups.

Why I Chose MkDocs for the Blog

Building Finfluencers Trade is a journey, and I'm committed to documenting it openly – the technical challenges, research findings, and strategic pivots. This blog is central to that "Building in Public" approach.

Documenting this journey requires a blog that's easy to manage and integrates with my development workflow. After considering different options, I chose MkDocs with the Material theme because its focus on Markdown, static site generation, and developer experience perfectly matched my needs for the Finfluencers Trade blog.